Bhagyashree SuroliaHealthcare SEO Expert · AI Search Specialist Book a Strategy Call
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Healthcare SEO Consultant · Medical SEO Specialist · AI Search Optimisation

Healthcare SEO Expert | More Patients from Google & AI Search

I’m a healthcare SEO consultant and AI search specialist with 8 years of hands-on experience in technical SEO, local search, crawl architecture, medical schema and entity engineering, and in getting practices named by ChatGPT, Gemini, Perplexity and Google AI Overviews. Built exclusively for medical practices, healthcare groups and clinical brands ready to own their organic patient acquisition channel.

Get my free visibility check →
Where patients find youGoogle SearchGoogle MapsAI OverviewsChatGPTGeminiClaudePerplexityBing Copilot
Bhagyashree Surolia, healthcare SEO consultant, in a pale blue blazer
Your site, reviewed by me before we speak ✓
85+
Qualified patient leads per month
Multi-location healthcare practice. Local SEO, map pack dominance and GBP optimisation, with zero paid media spend.
60+

patient enquiries a month, per practice, for three practices that had been taking rankings from each other. real clients, names kept private Read the case files →

Certified byevery ID verifiable with the issuer
  • Microsoft logoMicrosoftAzure Solutions Architect Expert · Azure Administrator (earned 2025)
  • Amazon Web Services logoAmazon Web ServicesSolutions Architect, Associate
  • Google Analytics logoGoogle AnalyticsWeb Analytics & SEO Performance
  • Semrush Academy logoSemrush AcademyTechnical SEO & AI Search
  • BrightLocal AcademyGBP Verification & Suspensions
  • HubSpot Academy logoHubSpot AcademySEO II
  • Cisco Networking Academy logoCisco Networking AcademyPython Essentials
  • MICA logoMICAPGP Brand Communication
  • AI Visibility EssentialsCertified
What changes once we start

The hard problems I’m hired to fix

Most healthcare sites don’t need more blog posts. They have one specific, expensive problem that a generalist agency walks past. Here are the eight I’m brought in for.

  1. Local · Google Business ProfileA Google profile suspended, or two branches merged into one listing.

    fixed Profiles reinstated and verified for every location, with one naming standard so it doesn’t happen again.

  2. MigrationA redesign went live and the rankings fell off a cliff.

    fixed Crawl-parity migrations: every URL mapped, every redirect tested, rankings and enquiries kept through launch day.

  3. ArchitectureSix branch pages competing with each other for the same search.

    fixed Each location owns its suburb, its services and its clinicians. The group stops cannibalising itself.

  4. AI searchChatGPT recommends the clinic down the road, not you.

    fixed Entity, schema and answer-ready pages AI engines can quote, with monthly citation tracking to prove it.

  5. MeasurementAd pixels on appointment pages and no idea which searches become bookings.

    fixed HIPAA-aware GA4 and server-side tagging. Calls and forms tied to real appointments by service and location.

  6. ComplianceContent held back because nobody is sure what the regulator allows.

    fixed Pages written to AHPRA, CAP Code, provincial college and FTC rules, signed off by your practitioners before they go live.

  7. ProtectionSpam links and fake reviews appearing out of nowhere.

    fixed Negative SEO monitoring, toxic link clean-up and review reporting, handled before they cost you rankings.

  8. ReportingA traffic report every month, and the phone still isn’t ringing.

    fixed Reports on enquiries, calls and booked appointments per service and location. Impressions are a footnote.

Selective by design · six sectors

The six healthcare sectors I work in

Each sector needs one outcome more than anything else, and each sketch below is the thing I build to get it. See every sector →

Multi-location groupsMulti-Location Medical Groups & Hospital ChainsEvery branch ranks for its own suburb and fills its own diary.SpecialistsSpecialty Clinics & Individual PractitionersThe procedure search ends in a consultation request with you.DiagnosticsDiagnostic Centres & Allied Health ServicesWin the test search, not only your brand name.MedTechHealthcare Technology & MedTech BrandsGet on the shortlist before the demo is booked.Rehab & wellnessWellness, Rehabilitation & Preventive HealthThe trusted answer when someone searches at a hard moment.IntegrativeAyurveda, Naturopathy & Integrative HealthBecome the source Google and AI cite while the category is young.
specialties I work with
Free visibility check

See what Google and ChatGPT already think of your practice

Send me your website. I check whether Google can read the pages that bring patients, whether you show on Maps, and whether AI tools name you or the clinic down the road.

Sample · fictional clinic
brightwater-physio.example
Brightwater PhysioHome · About · Services · Contact

Welcome to our website

We offer a wide range of services for the whole family.

Book online
patients search “physio for back pain near me”. This says “welcome”.this button 404s on phonesno Maps listing, no reviews, no clinician names
What comes back to you: your own homepage, marked up in my pen, before we speak.

Your free visibility check

Four lines is enough. Before we speak, I look at how Google, Maps and ChatGPT see your practice, so the call starts with what I found.

Review build: on the live site this form sends your details straight to Bhagyashree.

I reply myself, within one working day · Covered by NDA on request · Never shared, never put into AI tools

How I work

One method, four services, and the rules of your market

The Patient Decision Path

I map every page to the stage a patient is at, from the first worried search to the booking.

  1. ConditionThe first worried search
  2. DiagnosisTests and what happens next
  3. TreatmentOptions, clinically reviewed
  4. ProcedureClosest to the booking
  5. ClinicianDoctors as entities
  6. LocationEvery site, its own page

the full method →

Services

  1. Core ServiceEnd-to-End Search Engine Optimisation
  2. Core ServiceLocal SEO & Google Business Profile Optimisation
  3. Add-OnAI Search Optimisation: AEO & GEO
  4. Add-OnAnalytics, Tracking & Lead Intelligence

all services →

A testimonial that converts in Texas can trigger a complaint in Sydney.

Not sure what your regulator lets you say online? Your free check includes a rules read of your homepage against the market you practise in.

Check my site against the rules →
the rules I write to
HIPAAUnited StatesASA · CAP · GMCUnited KingdomAHPRAAustraliaProvincial collegesCanadaLegitScriptAddiction treatmentGDPREU and UK

every rule set, country by country →

Bhagyashree Surolia, medical SEO expert and consultant
About

About Bhagyashree Surolia

I fix the search problems healthcare organisations can’t afford to get wrong, and I do the work myself.

I started in 2018 on enterprise SEO. Eight years on, healthcare is the only sector I work in, and I keep my roster small so every audit, schema fix and report is mine.

  • An NDA before I see anything
  • No client data in AI tools, ever
  • Your accounts stay in your name
  • Patient data never touched
  • White-hat only

Bhagyashree SuroliaFounder, Surolia Marketing

Book a Strategy Call →read how I got here →

P.S. If you’ve read this far, you care about getting it right. So do I. Send me your site and I’ll tell you honestly what I see, even if the answer is that you don’t need me. B.

Free visibility checkI review your site before we speak